The Unofficial Apple Blog

• newApple Manufacturing Academy Drives AI Growth in U.S. Industry
  Apple is accelerating the use of artificial intelligence in U.S. manufacturing through its Manufacturing Academy. The initiative recently brought together hundreds of companies at a major forum in Michigan, showing how quickly the program is growing. Launched in 2025, the academy focuses on helping businesses adopt advanced technologies. It offers hands-on training and practical tools, […]
  - 2 hours ago 5 May 26, 9:30pm -
• newApple Challenges EU DMA Over Privacy and Innovation Concerns
  Apple has renewed its criticism of the European Union’s Digital Markets Act (DMA), arguing that the law could harm user privacy and slow innovation. The company’s concerns surfaced after the EU released its first review of the legislation, which officials described as largely successful. However, Apple strongly disagrees with that assessment. The company believes the […]
  - 3 hours ago 5 May 26, 8:29pm -
• newApple Releases iOS 26.5 and macOS Tahoe 26.5 RC Builds
  Apple has rolled out release candidate (RC) versions of its latest operating systems, including iOS 26.5 and macOS Tahoe 26.5. These builds mark a critical step, as they usually represent the final stage before a public release. The RC versions follow a steady testing cycle. Apple released four developer betas over recent weeks, with updates […]
  - 4 hours ago 5 May 26, 8:06pm -
• Mac Shortages Deepen as Chip and Memory Demand Surge
  Apple is dealing with rising supply issues across its Mac lineup. New reports suggest shortages will continue due to limited chip production and increasing demand for memory. Although Apple has managed supply carefully so far, the pressure is growing. Therefore, customers may find it harder to buy certain Mac models in the coming months. Chip […]
  - 1 day ago 4 May 26, 6:05pm -
• Apple Simplifies Watch Faces in watchOS 27 Update
  Apple is preparing to introduce a cleaner watch face design in watchOS 27. The update focuses on simplifying the Modular Ultra face, originally designed for the Apple Watch Ultra. This change aims to improve readability while making the design suitable for smaller Apple Watch models. As a result, more users may benefit from a streamlined […]
  - 1 day ago 4 May 26, 5:29pm -
• Apple Eyes F1 Sequel and Expands Formula 1 Streaming Push
  Apple is deepening its involvement in Formula 1. The company is exploring a sequel to its hit film F1: The Movie while also expanding its streaming ambitions. Apple’s growing presence in motorsport reflects a broader strategy. It aims to blend entertainment and live sports into a single, powerful platform. Sequel Plans Gain Traction Apple’s senior […]
  - 1 day ago 4 May 26, 5:08pm -
• Mac mini Powers Perplexity’s AI ‘Personal Computer’ Shift
  Perplexity AI has identified the Mac mini as the best platform for its new AI system, called “Personal Computer.” The company says the Mac offers the ideal setup for running its agent-based AI locally. This decision reflects a growing shift toward on-device AI. Instead of relying fully on the cloud, Perplexity focuses on local processing […]
  - 2 days ago 3 May 26, 4:23pm -
• Apple Faces $38B Fine in India Antitrust Battle
  Apple has entered a major legal dispute with India’s antitrust authority. The company is challenging a request for financial data tied to an ongoing investigation into its App Store practices. Regulators want this data to calculate a potential penalty. However, Apple argues that the request may exceed legal authority. As a result, the company has […]
  - 2 days ago 3 May 26, 4:10pm -
• Apple to Reinvest Tariff Refunds into U.S. Manufacturing
  Apple has announced plans to reinvest any tariff refunds into U.S. manufacturing. The move signals a stronger focus on domestic production and long-term investment. CEO Tim Cook shared this update during an earnings call. Although details remain limited, the message is clear. Apple intends to use these funds to expand its U.S. manufacturing footprint. Tariffs […]
  - 2 days ago 3 May 26, 3:59pm -
• Apple Forecasts $110B Q3 Revenue as Growth Stays Strong
  Apple has projected a powerful fiscal third quarter for 2026. The company expects revenue to reach as high as $110 billion, marking solid year-over-year growth. This forecast follows a record March quarter, where Apple reported $111.2 billion in revenue. Therefore, the company continues to show strong momentum despite market challenges. iPhone Demand Drives Growth Apple’s […]
  - 4 days ago 2 May 26, 1:10am -

Apple Insider

• newMaryland lawmakers stand with Apple Towson employees after store closure announcement
  Maryland lawmakers have penned a delegation letter to Apple, asking the tech giant to ask if there were any other paths forward other than closing Apple Towson.Apple Towson employees. Credit: IAMAWApple's battle with its Towson location continues, with Maryland lawmakers stepping in to "express serious concern" over Apple's choice to close the store. On May 4, lawmakers penned a congressional delegation to Apple, which reads:"We urge Apple to reconsider whether there are viable paths forward tha…
  - 5 mins ago 5 May 26, 11:39pm -
• newiPhone users will get to select a preferred AI model in iOS 27
  Apple is rumored to be giving users the option to run various AI features in iOS 27 with third-party models as an alternative to Apple Intelligence.iPhone users will get more AI options in iOS 27Apple has been trying to catch up to the rest of the AI market, but it may not have to worry about doing so for iOS 27. If a report is true, Apple will be making it easier to use third-party alternates throughout the operating system.According to sources of Bloomberg on Tuesday, users will be able to sel…
  - 7 mins ago 5 May 26, 11:37pm -
• newHomePod of the future may only answer Siri queries if you look at it
  HomePod owners may not necessarily have to even call out the word "Siri" in future, with Apple researching ways to use gaze detection for a device to know it's wanted.The patent's drawings show a HomePod with cameras, which might now become the expected Apple HomeHubIf you have multiple Apple devices, then you know that it's difficult to get Siri to respond on the one you want. When you are in a room that contains an iPhone, an iPad, and a HomePod mini, Apple has all sorts of systems to assess w…
  - 2 hours ago 5 May 26, 10:03pm -
• newThe best signal yet that iPhone 18 won't ship until 2026 has arrived
  A supply chain rumor claiming that Apple has made many more orders for the iPhone 17 to keep stock levels high through November 2026 is more indication of a 2027 non-pro iPhone 18 launch.iPhone 17A May 4 Weibo post from Chinese leaker Fixed Focus Digital claims Apple is extending iPhone 17 production, increasing output and preparing inventory through November 2026 for China's Double 11 shopping period.Normally, the iPhone Pro and non-pro lineups are expected to debut in September, with full avai…
  - 2 hours ago 5 May 26, 9:56pm -
• newToday only: Grab Apple's 1TB 14-inch MacBook Pro with M5 Pro for $1,949
  Today only, grab a $250 discount on Apple's M5 Pro 14-inch MacBook Pro, matching the lowest price on record for the 2026 laptop.Grab the lowest price on record today only for the M5 Pro MacBook Pro - Image credit: AppleApple Authorized Reseller B&H Photo is beating Amazon's price today with a flash deal on the standard 2026 14-inch MacBook Pro with an M5 Pro chip, dropping the price to $1,949.Buy M5 Pro MacBook Pro for $1,949 Continue Reading on AppleInsider | Discuss on our Forums
  - 3 hours ago 5 May 26, 8:36pm -
• newApple Manufacturing Academy helps hundreds of U.S. businesses embrace AI
  The gathering of hundreds of companies at an Apple Manufacturing Academy event has shown how far Apple's program has gone to increase the use of AI and automation in the supply chain.Workers at Block Imaging - Image Credit: AppleLaunched in 2025, the Apple Manufacturing Academy in Detroit provided a way to teach U.S. workers how to use new technologies in production. In the first Apple Manufacturing Academy Spring Forum held in East Lansing, Michigan, the program has been shown to be improving h…
  - 4 hours ago 5 May 26, 7:19pm -
• newCurved-glass 20th-anniversary iPhone may finally introduce solid-state buttons
  The 20th-anniversary iPhone will get solid-state buttons with haptic feedback on the sides, if claims about the curved-glass model turn out to be correct.A 20th-anniversary iPhone is expected in 2027 - Image credit: AppleInsiderApple is expected to be bringing out the 20th-anniversary edition of the iPhone in 2027, and there have been many wild claims about the model. Now, it is believed that the release will bring with it an often-rumored technology to its edges.In a post to Weibo, serial leake…
  - 6 hours ago 5 May 26, 5:39pm -
• newSamsung & Intel considered as alternatives to TSMC for Apple Silicon production
  There is no doubt that Apple needs to diversify its processor supply chain, but Samsung and Intel are weak alternatives next to TSMC. Apple may try anyway.Apple processors are made by TSMC, but that could changeRumors have come and gone about Apple buying Intel for its US foundries, but something about that idea stuck. More recent rumors suggested Apple could start relying on Intel for Apple Silicon production as soon as 2027 or 2028.According to a new report from Bloomberg, Apple has been consi…
  - 14 hours ago 5 May 26, 9:35am -
• newBoox Go 10.3 Gen II review: Somehow both better and worse than the last
  Boox has refreshed another model in its lineup, the Boox Go 10.3, adding one new optional feature while, somewhat disappointingly, removing something users really liked.Boox Go 10.3 Gen IIBoox is back at it again with the lineup refresh. This time, we're taking a look at the second-gen iteration of the Boox Go 10.3, Boox's iPad Air-sized e-ink tablet. Continue Reading on AppleInsider | Discuss on our Forums
  - 18 hours ago 5 May 26, 5:40am -
• newWorld's best-selling smartphone for Q1 2026 is iPhone 17, as expected
  During Q1 2026, the base iPhone 17 became the world's top-selling smartphone, outdoing not only the competition but also the premium iPhone models.The standard iPhone 17 was the world's top-selling smartphone during Q1 2026.Across the world, and especially in key markets like China and the United States, the iPhone 17 range has proven to be quite popular with consumers. Apple made that clear when it revealed its record-breaking March quarter results.Apple experienced a 20% increase in iPhone sal…
  - 20 hours ago 5 May 26, 3:57am -

• newEpic vs Apple fight could be put on hold again if Supreme Court sides with Apple
  Apple doesn't want to fight a battle on two fronts in the ongoing Epic Games case, so it has turned to the Supreme Court for a pause on proceedings in the Circuit Courts.Apple's control of the App Store continues to be challenged in courtThe Apple vs Epic case could go down as one of the more convoluted cases Apple has ever faced. The back and forth that has taken place since Epic first filed a lawsuit in 2020 will take you at least two hours to read through.In a new filing viewed by AppleInside…
  - 20 hours ago 5 May 26, 3:25am -
• newEU DMA after-action review didn't go the way that Apple wanted
  Apple's vice president of products & regulatory law Kyle Andeer lashed out at the European Union's Digital Markets Act, repeating the refrains that unfair targeting and requirement that it must share tech with rivals will put users worldwide at risk.Apple slams EU DMA over privacy and innovation risksTwo years after the Digital Market Act went into effect, Apple is still vehemently opposed to the European Union telling it what to do.It's hardly a new stance. Apple has been beating the same drum…
  - 21 hours ago 5 May 26, 2:29am -
• newBridge more Apple Home & Matter devices with Homebridge 2.0
  After years in beta, Homebridge 2.0 brings support for even more devices to Apple Home, as well as other Matter platforms. Here's what's new.Homebridge 2.0 brings Matter support to help bridge the future of smart home devicesHomebridge launched in 2015 with the simple goal of bridging unsupported devices into Apple Home. With plugins, this locally-run server would allow many devices like Dyson fans or Ring cameras to work in the Apple Home app.In 2018, AppleInsider created a helpful tutorial on…
  - 22 hours ago 5 May 26, 1:45am -
• newApple Wallet will let you make your own passes in iOS 27
  The Apple Wallet will allow users to create passes in iOS 27, taking QR passes from physical passes to create digital versions.Apple WalletThe Apple Wallet can be used to handle credit and debit cards, store cards, digital keys, and digital passes from third-party apps. However, not everyone who provides users with passes does so while supporting the Apple Wallet.In iOS 27, that will change, as Bloomberg reports that Apple will be adding a pass-building tool. People familiar with the feature exp…
  - 24 hours ago 5 May 26, 12:00am -
• Release candidates of iOS 26.5, macOS Tahoe 26.5 are out now
  The release candidates for iOS 26.5, iPadOS 26.5, watchOS 26.5, tvOS 26.5, visionOS 26.5, and macOS Tahoe 26.5 are out, as testing for the generation nears its end.Apple's hardware that works with the 26-generation operating systems - Image Credit: AppleThe RC builds for iOS 26.5, iPadOS 26.5, watchOS 26.5, tvOS 26.5, visionOS 26.5, and macOS Tahoe 26.5 surface after the fourth developer betas, which Apple brought out on April 27. The third came out on April 20, while the second appeared on Apri…
  - 1 day ago 4 May 26, 11:01pm -
• Apple's M5 15-inch MacBook Air drops to record low $1,129 with coupon
  The $170 discount delivers the lowest price ever on Apple's 2026 M5 15-inch MacBook Air.Grab the lowest price ever on Apple's M5 15-inch MacBook Air - Image credit: AppleYou can take advantage of the $150 instant discount stacked with a bonus $20 in-cart coupon at B&H Photo today, with the Apple Authorized Reseller stating there is limited supply available at the reduced $1,129 price.Buy 15" MacBook Air M5 for $1,129 Continue Reading on AppleInsider | Discuss on our Forums
  - 1 day ago 4 May 26, 9:17pm -
• Testing common myths that might extend your MacBook battery life
  Even though most of a Mac's battery life is predestined by manufacturing variables out of your control, there are ways to prolong your Mac's battery life. In some cases, they may not be worth the hassle.Here's how to maximize your battery healthWith a smaller battery, most people talk about the best ways to extend both the battery life and overall battery health on iPhone. But your portable Mac is perhaps just as important.Slowly, Apple has been building out its battery health features with new…
  - 1 day ago 4 May 26, 8:40pm -
• Apple's 2026 Pride Collection includes 11-color weaved Sport Band
  The 2026 Apple Pride Collection has arrived, with a new Apple Watch Pride Edition Sport Loop accompanied by a matching watch face and Pride Luminance wallpapers.Apple Watch Pride Edition Sport Loop for 2026 - Image Credit: AppleEach year, Apple releases Pride Editions of Apple Watch bands, as part of its work to champion LGBTQ+ equality. On May 4, the 2026 batch became available.The new Pride Edition Sport Loop is woven from nylon yarns in 11 colors. The weaving blends the colors into each other…
  - 1 day ago 4 May 26, 7:09pm -
• More than just RAM and SSD shortages are keeping Mac supplies low
  A new report claims that while Apple Silicon chips based on TSMC's 3nm processors will remain in shorter supply than usual, there are reasons to expect the launch of 2nm processor in the next MacBook Pro will improve the situation.Supplies of the Mac mini are already constrainedDuring Apple's latest earnings call, Tim Cook cautioned that the current shortage of memory would be an increasing problem, and the expectation is that iPhone and Mac prices will rise. But the demand from AI firms is such…
  - 1 day ago 4 May 26, 6:59pm -
• Sunday Reboot: Motorsport, money, and 'Ted Lasso'
  In this week's "Sunday Reboot," Apple drives on with F1 in Miami, Q2 was a financial spectacular, and 'Ted Lasso' season 4 can't arrive fast enough.Formula 1, Apple's financials, and Apple TVSunday Reboot is a weekly column covering some of the lighter stories within the Apple reality distortion field from the past seven days. All to get the next week underway with a good first step.This week, there were rumors the Apple Vision Pro hardware team was breaking up, Adobe's Firefly AI Assistant show…
  - 2 days ago 4 May 26, 1:57am -
• Apple Watch Ultra's Modular face is being simplified for watchOS 27
  The Apple Watch updates in watchOS 27 includes new watch faces, with Apple testing a new simpler version of the Modular Ultra for the standard model.Apple Watch Ultra 2 with Modular Ultra watch faceIn the run-up to WWDC in June, the rumor mill will surface leaks and speculation about Apple's software changes. One of the more frequent updates to expect is for the Apple Watch, in the form of new faces.According to Mark Gurman in Sunday's "Power On" newsletter for Bloomberg, Apple's update to watch…
  - 2 days ago 3 May 26, 8:20pm -
• Crime blotter: How the mastermind of U.K. iPhone thefts was caught
  The iCloud account of an accused murderer contained sex abuse images, a deputy is arrested for AirTag stalking, and a man gets 17 months for iPad thefts, all in this week's Apple Crime Blotter.Apple Store Town Center This is the latest in an occasional AppleInsider series, looking at the world of Apple-related crime. Continue Reading on AppleInsider | Discuss on our Forums
  - 2 days ago 3 May 26, 4:38pm -
• May MacBook Pro deals deliver prices as low as $1,949 on M5 Pro & M5 Max models
  Apple retailers have issued steeper discounts on the MacBook Pro for May, resulting in record-low prices on several M5 Pro and M5 Max 14-inch and 16-inch configurations.Grab steeper discounts on Apple's new MacBook Pro for May.Prices have dipped to as low as $1,949 for the 2026 MacBook Pro, with a variety of 14-inch and 16-inch configurations now up to $250 off. You can check out top deals below, with a full rundown of markdowns in our 14-inch MacBook Pro 2026 Price Guide and 16-inch MacBook Pro…
  - 3 days ago 3 May 26, 9:02am -
• Iodyne Pro Data 24TB review: $15K, ridiculous speed, and probably not for you
  The Iodyne Pro Data 24TB delivers enormous uninterrupted transfer speed, isn't network attached, and it isn't limited to one user. It's also a $14,995 wallet-breaking money-saver for the right audience.Iodyne Pro Data 24TBIt's not every day we get a second loaner for a review product years after the fact.The market has changed, workflows have changed, since we first reviewed the Iodyne Pro Data. Video workflows are getting bigger and bigger with 8K HDR 3D, and so forth. A single iPod like the Lo…
  - 3 days ago 3 May 26, 4:45am -
• DJI Osmo 360 review: A better action camera choice
  The DJI Osmo 360 is an excellent example of how to do a 360-degree camera system right. Its massive optional selfie stick is overkill for most people.DJI Osmo 360 and accessoriesApple has, in recent years, made its iPhones more useful for videography. However, while it has features like Action Mode to make it useful for filming fast activities, it's still not exactly the best choice for some more hazardous situations.In cases where someone wants to ski down a mountain, the action camera is still…
  - 3 days ago 3 May 26, 3:04am -
• Mac mini is the best platform for Perplexity's Personal Computer
  Perplexity's Personal Computer arrived on Mac first because it was the best for locally deploying the agentic AI platform, the company has declared.An example of Perplexity Personal Computer at work, from a promotional videoDuring Apple's quarterly financial results. CFO Kevan Parekh referenced to the growing use of the Mac as a base of operations for AI platforms. Parekh namechecked Perplexity as one such company, taking advantage of Apple Silicon and its unified memory structure.Ahead of Apple…
  - 3 days ago 2 May 26, 8:05pm -
• Eddy Cue hopes for 'F1' movie sequel, increased streaming rights
  Apple is keen for there to be a sequel to "F1: The Movie," SVP Eddy Cue said, as the company hopes to increase its involvement with the motorsport in the future.Apple has big plans for its F1 streaming service. Image source: AppleApple has multiple connections to Formula 1, with it being the official broadcaster of the sport in the United States. It's also behind the Brad Pitt vehicle "F1: The Movie," which is also Apple TV's most-watched movie.With those successes in hand, Apple is planning for…
  - 3 days ago 2 May 26, 7:29pm -
• AirPods Max 2 one-month review: Spot the difference?
  A month after Apple's AirPods Max 2 went on sale, there's a lot to like, but little of it is new, and there's not much reason to upgrade from the original model.AirPods Max 2 review: Almost identical to the OG modelThat's the uncomfortable truth that I came to after spending a few weeks with Apple's premium headphones. But it also shouldn't be a surprise for anyone who took even a cursory glance at the specs sheet.Any second-generation product takes what the first-gen model did well and then bui…
  - 4 days ago 2 May 26, 1:37am -
• Mac mini pricing shifts, $599 config disappears from Apple store
  Apple has quietly pushed the Mac mini entry price higher, as the once-standard $599 base model is no longer available on its U.S. online store.M4 Mac miniAs of May 1, the $599 Mac mini configuration isn't available to order through Apple's primary online store. The 256GB model doesn't appear as a selectable option there.Higher-priced configurations now define the main lineup, with listed pricing starting at $799, though availability across configurations continues to fluctuate. Continue Reading…
  - 4 days ago 2 May 26, 1:31am -
• Here's what using a touchscreen Mac may be like
  For years, Apple has been rumored to be bringing native touch functionality to the Mac. A new display gives us an early look at what that may be like, for better and worse.Aspekt Touch is like an early version of a touchscreen MacRecently, I got an early look at the Aspekt Touch, a new monitor from Alogic. This isn't the first touchscreen monitor from the brand, but the tilt functionality combined with macOS Tahoe gives early impressions about how a first-party solution could be implemented.Feel…
  - 4 days ago 1 May 26, 10:04pm -
• Price war: Apple's 1TB M5 MacBook Pro with 24GB RAM plunges to $1,699
  Apple retailers are embroiled in a MacBook Pro price war this weekend, offering a $200 discount on the 1TB M5 14-inch model with an upgrade to 24GB of memory.Save $200 on an upgraded M5 MacBook Pro 14-inch this weekend - Image credit: AppleYou can pick up the 1TB 14-inch MacBook Pro with 24GB of RAM for $1,699 at Amazon and B&H Photo. This reflects a $200 discount off MSRP.Buy M5/24GB/1TB MacBook Pro for $1,699 Continue Reading on AppleInsider | Discuss on our Forums
  - 4 days ago 1 May 26, 9:44pm -
• What the analysts said about Apple's record-breaking second quarter
  Apple delivered a strong March quarter on April 30 driven by iPhone demand, a rebound in China, and resilient margins, but analysts say the results still don't answer what will drive the company's next phase of growth.Apple posts quarterly resultsThe company's fiscal second-quarter results, reported April 30, beat Wall Street expectations on revenue, profit, and guidance, with strong iPhone demand driving the upside. The quarter confirms solid execution but doesn't change Apple's long-term growt…
  - 4 days ago 1 May 26, 8:23pm -
• Apple Vision Pro isn't dead, Ternus talk, & AI rumors on the AppleInsider Podcast
  An odd rumor led to premature calls of Apple Vision Pro's death, rumors of AI and Home Hubs abound, and Apple's App Store troubles continue on the AppleInsider Podcast.Apple Vision Pro isn't deadAppleInsider Managing Editor Mike Wuerthele joins host Wesley Hilliard as a guest this week to catch up on CEO transition news. It's clear that the silly coverage surrounding the upcoming transition is already becoming exhausting.The Apple vs Epic trial continues to be an ongoing event that seems to have…
  - 4 days ago 1 May 26, 8:08pm -
• Tim Cook's remarks strongly suggest that there are no new Macs or iPads before September
  Apple's earnings call revealed a few things that make it easy to see what products we can and can't expect between now and September. The "not coming" list is much longer than the "is probably coming" one.Apple's base iPad won't get an upgrade until later in 2026The Mac is supply-constrained, the iPad isn't being updated, and iPhones don't release again until the fall. So, there's not much left that could arrive in the intervening months.The Mac mini, Mac Studio, and iMac are all awaiting their…
  - 4 days ago 1 May 26, 8:02pm -
• Indian antitrust body draws Apple's ire as $38 billion fine looms
  Apple has set its sights on India's antitrust watchdog, questioning the legality of a request for its financial data as part of an ongoing battle over its App Store policies.Apple's App Store rules continue to get it into troubleIndia's competition body wants the information so it can calculate what penalty Apple should face. This comes after a 2024 investigation found that Apple had abused its dominant position in the market.Reuters reports that Apple could be on the hook for a whopping $38 bil…
  - 4 days ago 1 May 26, 6:21pm -
• Apple at 50: Steve Jobs, the first star CEO
  There's plenty to like, admire, and definitely dislike about Steve Jobs, but he did an incredible job saving Apple, and will forever be treated like a rock star.Steve Jobs with the original Macintosh in 1984 - image credit: AppleThe greatest thing that Gil Amelio, Apple's fifth CEO, ever did was pave the way for Steve Jobs to become its sixth. It was great for Apple, it was great for users, but it was probably horrible for Amelio himself.That's because what he did was have Apple acquire Steve Jo…
  - 4 days ago 1 May 26, 5:08pm -
• Any tariff refund Apple gets will be reinvested into US manufacturing
  Apple CEO Tim Cook made it clear, that the company will reinvest any tariff refund it gets into new U.S. manufacturing initiatives, further funding domestic production.Construction is ongoing - Image Credit: AppleIn almost an afterthought at the end of the earnings conference call, Cook made a big announcement. Beyond just going through the recently-announced motions and filing for that tariff refund, Apple has a plan.While there were no specifics, and nobody left to follow up the statement, App…
  - 5 days ago 1 May 26, 3:48am -
• Apple is predicting up to a $110 billion fiscal third quarter 2026
  There are no signs of Apple slowing down in Q3 2026, as it is likely to see even more year-over-year growth in spite of a tough comparison for iPad.iPhone 17 demand will help carry Apple through Q3Apple just had a record-breaking March quarter that brought in $111.2 billion in revenue. It seems that momentum won't be slowing going into Q3.Apple Chief Financial Officer Kevan Parekh shared forward-looking statements for Q3 2026 that estimate up to 14% to 17% growth year-over-year. That would mean…
  - 5 days ago 1 May 26, 3:36am -
• Apple's memory stockpile is holding for now, but price rises still loom
  Apple's ability to prevent memory prices from increasing the cost of iPhones and other products won't last forever. Tim Cook has warned that it's only going to get harder to do so.A Samsung LPDDR5X memory chip - Image Credit: SamsungThe consumer tech industry is struggling to deal with the cost of memory, with supplies choked by the extreme demand of AI infrastructure build-outs. While Apple has managed to stop the cost impacting the price of its products so far, even it has its limits.Asked on…
  - 5 days ago 1 May 26, 3:33am -
• Mac mini & Mac Studio supply won't recover for several months
  Apple CEO Tim Cook is thrilled at how well the new Mac lineup is doing, but that isn't good news for anyone looking to score a Mac mini.Tim Cook suspects Mac mini supply constraints into fall 2026Apple's had a great quarter as far as Mac is concerned. And not just with returning Apple fans, but new to Mac users, too.On Thursday, ahead of the April quarterly earnings call, Cook told CNBC: Continue Reading on AppleInsider | Discuss on our Forums
  - 5 days ago 1 May 26, 3:21am -
• Apple earnings crush Wall Street consensus again, Q2 record smashed
  Apple has reported its financials for the second quarter of 2026, posting a second-quarter record of $111.2 billion with gains almost across the board that exceed the expectations of Wall Street analysts.Current Apple CEO Tim Cook [left], CFO Kevan Parekh [right]The second quarter of Apple's financial calendar has ended, and is usually a fairly quiet affair following the blockbuster first-quarter figures. For 2026, Q2 has a fair bit of expected spice, due to the John Ternus announcement.In the q…
  - 5 days ago 1 May 26, 3:06am -
• China demand hinges on good products that resonate with customers, Cook says
  Apple had a record-breaking March quarter partially thanks to excellent performance in China, but there's more to the story than just basic demand.iPhone 17e helped drive demand in Q2The US government went through a period of upheaval in 2025 thanks to the new administration's aggressive, random, and now illegal tariffs. While not much has improved in that regard, the relationship between the US and China has improved somewhat in the intervening year.According to Apple CEO Tim Cook on CNBC, that…
  - 5 days ago 1 May 26, 2:36am -
• Record quarter leads to new $100B share buyback, increased dividend
  Apple reported $111.2 billion in revenue for its fiscal second quarter on April 30, delivering growth, record March-quarter results, and a new $100 billion share buyback.Apple posts its latest earnings results"Today Apple is proud to report our best March quarter ever, with revenue of $111.2 billion and double-digit growth across every geographic segment," CEO Tim Cook said. "iPhone achieved a March quarter revenue record, fueled by such extraordinary demand for the iPhone 17 lineup."Results for…
  - 5 days ago 1 May 26, 2:31am -
• Grab Apple's M5 MacBook Air with 32GB RAM for $1,399, plus save on every model
  Save on every new M5 MacBook Air today, with a 32GB RAM spec dropping to $1,399.Save on every M5 MacBook Air, with a $100 discount on a 32GB RAM config - Image credit: AppleApple Premier Partner Expercom is running a sale on every M5 MacBook Air, with this 13-inch configuration with 32GB of RAM and 512GB of storage marked down to $1,399 after a $100 discount.Save on every M5 MacBook Air Continue Reading on AppleInsider | Discuss on our Forums
  - 5 days ago 30 Apr 26, 11:35pm -
• Historic Apple Porsche colors return on Porsche 963 at Laguna Seca
  More than four decades after an Apple-branded Porsche first hit the track, Porsche Penske Motorsport revives the rainbow livery on its 963 prototypes for a one-off run at Laguna Seca.Apple colors return to PorscheThe livery revives the rainbow-striped look of a 1980 Porsche 935, marking the 75th anniversary of Porsche Motorsport and the 50th anniversary of Apple. It will appear on May 3 at WeatherTech Raceway Laguna Seca.Porsche based the look on a Dick Barbour Racing Porsche 935 K3 that carried…
  - 5 days ago 30 Apr 26, 9:56pm -
• Timeline of Artemis II photos shows how astronauts captured life inside Orion
  NASA released Artemis II images from Orion's Moon-bound leg, and this interactive timeline organizing them shows how an iPhone 17 Pro Max and other onboard cameras were used throughout the mission.Reid Wiseman looks back at Earth through Orion's cabin window during Artemis II. Credit: NASAAstronauts aboard Orion captured images throughout the Artemis II mission, including selfies, eclipse shots, and views of Earth through the spacecraft's forward windows, with some images taken on an iPhone 17 P…
  - 5 days ago 30 Apr 26, 7:51pm -
• 'Tetris' falls into place on Retrocade for the Apple Vision Pro
  Relive the magic of the 1980s by stepping inside a classic Japanese arcade and playing "Tetris" on the Apple Vision Pro.'Tetris' in a new Japanese arcade setting | Image credit: Resolution GamesTetris may not be the first video game, but it's hard to think of any other franchise that is as iconic. In fact, Tetris ranks number two on the best-selling video game franchise list, seconded only to everyone's favorite plumber, Mario.And now you can relive the magic of classic Tetris on the Apple Visio…
  - 5 days ago 30 Apr 26, 7:46pm -
• iOS 27 will offer a range of AI features that can still be ignored
  Apple will reveal more Apple Intelligence features than ever before during WWDC, but they will continue to stay out of the user's way. Those that don't want AI can just ignore it or turn it off.Siri's AI revamp is only a part of Apple's strategy with iOS 27We're only a few weeks away from WWDC 2026, so the internal leaks have begun in earnest. While I'm sure Apple Intelligence and AI will play a major role at the event, I also expect Apple to respect its user base.Unless something dramatic has c…
  - 5 days ago 30 Apr 26, 4:54pm -
• How to use Apple Intelligence in Shortcuts to save time every day
  Apple has built Apple Intelligence directly into Shortcuts, and the addition of this one action is transformative. Here's how to start using it.Using Apple Intelligence in ShortcutsShortcuts has always been one of Apple's most useful tools. It gives you ways to automate tasks and control your devices.With Apple Intelligence in iOS 26, iPadOS 26, and macOS 26, it's becoming even more flexible. Now it can handle jobs like generating alt text or building meal plans from your grocery list. Continue…
  - 14 Oct 25, 8:43am -
• Inside iMovie - How to get started with video editing on iPhone and iPad
  Strive to become the next Steven Spielberg — or at least make your holiday videos better to watch — by using iMovie. Here's how to use it on your iPhone and iPad.Inside iMovieWhen it comes to video, most iPhone users will record using the Camera app and leave what's recorded in Photos as-is. If they're using social media a lot, they may just record the footage in there and use whatever tools are built into the app to create something entertaining.For those who care more about what their vide…
  - 29 Sep 25, 4:29pm -